VITALITY’S ELECTS ITS NEW BEAUTY ICON.
Elisa Muriale, among the 50 finalists of Miss World Italy representing Piedmont, not only managed to reach the podium by finishing third, but also won the title of Miss Vitality’s. Vitality’s, which again this year made available its hairstylist team to work with the women in the competition, chose Elisa as a testimonial and brand representative for 2017.
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VITA: the energy of life, bringing innovation and new knowledge
‘s: something which is exclusively ours, which is part of our DNA, the distinctive hallmark of all our product families
ITALITY: the Italian heritage that makes us unique, a distinctive style celebrated throughout the world
We are an all-Italian company that for three generations has held full control over its all- Italian supply chain. We believe in the strength of our roots and the deep know-how of Made in Italy manufacturing. With over 50 years of experience, Vitality’s is a uniquely outstanding name on the industry stage, combining experience, quality and creativity to provide the hairdressers of today and tomorrow with solid reliability, innovative products and effective solutions to grow and develop their business.