It’s the road that leads us to beauty. Beauty that takes care of us, that is pure. Sustainable beauty that protects people, the planet and its raw materials.
Because for us, true beauty is reflected by complying with European regulations on Corporate Social Responsibility, on environmental protection, making products using certified, entirely renewable sources and reducing greenhouse gas emissions and energy consumption.
Epurá comes from the unspoilt nature of the Alps and the advanced technology of Vitality’s lab.A new haircare line made with certified extracts from the mountains enriched with ingredients from Italy and from selected terrains.
The meticulously developed formula contains absolutely no:
To ensure products are safe and organic from seed to extract, Pura Complex is carefully selected in collaboration with expert botanists and farmers.
Gentian, Mountain Arnica, Scots Pine, Lemon Balm, Juniper and St. John’s Wort are the plants that make up the multifunctional botanical complex with its cleansing, refreshing and energizing properties, which make Epurá a unique haircare line.
products of the line
I fondamentali salone
FARMEN ICD spaVia Leinì, 150 - Settimo Torinese (TO)
Phone +39 011 802 34 11
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