Works in three minutes
To keep up with the latest trends, or simply for perfect hair, all it takes is the time it takes to make a coffee
Gloss effect
Keep your hair looking brilliant with the help of a slightly acidic pH that traps in shine by sealing and smoothing hair cells
Does not contain ammonia or peroxide
Its ammonia-and peroxide-free formula is ideal for sensitive scalps
Softens and detangles
As easy to use as a conditioner: after shampooing it softens and detangles hair
Revitalises and boosts keratin
Keravit – a plant protein-based molecular complex – helps keep hair strong and full of life, and always in perfect shape
THERE’S A COLOUR FOR EVERY TYPE OF HAIR, AND THERE’S AN ESPRESSO FOR EVERY COLOUR
VITA: the energy of life, bringing innovation and new knowledge
‘s: something which is exclusively ours, which is part of our DNA, the distinctive hallmark of all our product families
ITALITY: the Italian heritage that makes us unique, a distinctive style celebrated throughout the world
We are an all-Italian company that for three generations has held full control over its all- Italian supply chain. We believe in the strength of our roots and the deep know-how of Made in Italy manufacturing. With over 50 years of experience, Vitality’s is a uniquely outstanding name on the industry stage, combining experience, quality and creativity to provide the hairdressers of today and tomorrow with solid reliability, innovative products and effective solutions to grow and develop their business.